The rebranding for ELVO, a prominent craft brewery, aimed to convey elegance without compromising authenticity. A monochromatic palette and subdued colors were chosen to impart sophistication, avoiding excessive chromatic elements. The logo underwent redesign while retaining distinctive elements, supported by a usage manual for visual consistency. The website was overhauled with a focus on user experience and compelling visual presentation. Labels, packaging, brochures, and restaurant menus were revisited with meticulous attention to detail, reflecting the product's quality. The goal was to establish a distinctive presence in both casual and upscale settings, further solidifying ELVO's position in the brewery market.
Gioele Bertin/ graphic designer
Francesca Melina/ copy writer
Nicolas Cecco/ web development
Panta/ video making